Agreement signed between Podravka and Electrolux
The occasion of signing the agreement on continuing cooperation between Electrolux and Podravka took place in Koprivnica.
The occasion of signing the agreement on continuing cooperation between Electrolux and Podravka took place in Koprivnica. In the presence of the representatives of the two companies and journalists, the contract was signed by Mr Lordan Kondić on behalf of Podravka, and Mr Ratimir Ratković, Portfolio Manager of Electrolux. Cooperation between Podravka and Electrolux began in 1999 with the media promotion of the series “Little Secrets” and the joint participation at various fairs. In the following years, several project were carried out, such as “Sweet Fantasies”, the equipping of the Podravka Culinary Centre, the publishing of joint cookbooks (Dishes from the Steam Oven and Mediterranean Cuisine), the donation to the children’s home “Svitanje”, and “The Academy of Healthy Living”.
Since this kind of cooperation had produced excellent results, it was extended beyond the borders of Croatia to Slovenia and Bosnia and Herzegovina in 2002, and to Slovakia and Serbia in 2003. In the current year, joint actions are expected at various exhibitions and fairs, cooperation within the traditional “Academy of Healthy Living”, and a continuation of the donation to the “Svitanje” children’s home.
The signing of this agreement has ensured mutual support for these two renowned companies: Podravka and Electrolux Group, which will certainly continue in the years to come.